Frank Luntz's Twenty Words of Advice for the GOP

Frank Luntz is one of the smartest Republicans in the country. He understands the American psyche and he understands what it takes to win elections. He angered the GOP congressional leadership when he told them in late 2005, that unless they changed their ways, they would lose their majority. He was shunned and ignored and the Republicans lost both houses to the Democrats.

Now, from his haunts in the political wilderness, Luntz has some advice for his party as it faces grim prospects in 2008:

...if I were still in the thick of it, my guidance would be just 20 words long: Be bold, return to basics, stop telling, start asking, focus on results, abolish "earmarks" and embrace a permanent balanced budget.

Read the whole thing.